How to blog
Want to know how to blog?
Like everything to to do with websites, blogging
has its own 'sub-community' of experts with its own techniques,
quirks and methods.
However blogging - or to be more precise RSS
- is a superb tool for all people wanting to build and run an
internet based home business.
Not only is is a superb way of getting your keyword
rich content 'out there' it's one of the most effective ways I
know to establish a brand new website and create an audience almost
immediately.
I started my first blog as an experiment, not quite
sure where it would lead, but within a month I was completely
convinced about it as a website building technique.
I'd even go so far as to say now that if a client
came to me asking me to build a website, I'd ask them first if
they know how to blog and if they didn't I'd build them a blogging
site and teach them how.
It's so much better than a linear website that just
sits there and never puts itself about.
Would you like two good blogging tips?
Use RSS and get blogging!
Blogging basics - an overview
If you really want to know how to blog, you need
to get your head around a basic concept called RSS.
RSS stands for 'really simple syndication'.
It's free and is superb for websites with frequently
changing content ... like your website should be!
Someone visiting your website - and liking the content
- subscribes to your RSS feed using a simple procedure.
Thereafter, every time you create or update new
content, that RSS subscriber gets an automatic update.
What better way to improve content distribution
and repeat
traffic to your website?
How to blog ... and make it work
I set up my first blog more as an experiment really,
at the same time as building several conventional websites.
I wanted to know how to blog first-hand, to find
out the tips, tricks and techniques needed for online success.
I couldn't believe how quickly it established itself
in the search engines, how much more business it did than all
my other static sites and how much more interest it generated
in such a short time.
I became very quickly sold on blogging and learnt
how to blog by reading widely and watching what others did.
It instantly built traffic and convinced me of the
need to embed RSS into my websites.
On this website, I've combined what I believe are
two essential techniques for web success, and accordingly I'm
moving my trial blog over to this site now to enhance its performance
further.
The two techniques are:
- Keyword rich, niche content ... and lots of it!
- RSS distribution of content
This website works just like a blog, in that I am
syndicating all my content via RSS feeds, though it does not use
one of the 'standard' blogging tools like Wordpress or Blogger.
That doesn't matter, the RSS process is just the
same even though it looks like a conventional website.
Make the blogging process simpler

Like
multi
level marketing which sheds new recruits by the bucket load
because they hate prospecting, blogging has a similar 'big negative'
which puts people off.
The abandonment rate of blogs is high because a)
bloggers run out of things to say or simply give up writing regular
posts b) they feel like their blog is just a random series of
posts which don't really come together as a cohesive website.
By creating a keyword rich, niche content website
you will overcome both of these problems.
Firstly, your detailed keyword research at the beginning
of the niche choosing process will almost write your content for
you.
You'll have so many keyword prompts for topics,
that you'll have more than enough content to work on.
Secondly, because you've researched a niche, which
you've backed up with information about demand, supply and profitability,
you'll know that people are going to find your site.
Rather than being a random collection of thoughts
on a loose theme, it will be a cohesive collection of articles
creating a sound body of knowledge on your chosen topic ... the
perfect blog!
More from this section
How
to start a blog How to choose the best blogging software
and get listed straight away in the blog directories ...
RSS
feeds All about RSS feeds, what they are, how to use them
on your site and what a great marketing tool they can be ...
Blog
templates You've set up your blog, but you don't like
the look of it. Use blog templates to give it a complete makeover
...
Photo
blogs These a great way of connecting with an online
audience and getting high rankings with Google images ...
Blogging
for money Blogging for money rather than pleasure
is a sound option and there are many services available to help
you to do it ...
Feedburner
Using Feedburner with your blog allows you to monitor and promote
your RSS feed better and add Google ads to your subscription page
...
Technorati
explained How Technorati is an essential destination
if you're using blogs to build your home internet business ...
Wordpress
blog Find out how to get started with a Wordpress
blog and use some of the great resources available ...
Video
blogs How to create video blogs and some useful websites
for posting video and getting practical tips ...
Boost
Your Blogging Business! FREE e-course Sign up for my free
5 day e-course 'Boost Your Blogging Business!' and find out how
to convert your blog to a high-traffic, profitable site ...
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