MLM resources

You need to get your hands on some MLM resources and tools if you're new to the profession, but with so much network marketing material available on the internet, it can be a daunting process.

MLM products and support systems completely crowd the search engines, Twitter and Facebook, and it can be confusing where to start.

On this page I've assembled some essential elements for your network marketing toolkit, to complement my page on MLM training.

Dip in and out, and don't feel for one minute that you will need to access all of these, but they're offered as a starting point, a collection of credible resources which will help you to ease yourself gently into your MLM home based business without getting caught up in the hype.

MLM resources: Essential reading

The Wave 3 and Wave 4 network marketing books by Richard Poe are accepted by many as an essential part of the MLM booklist ... and he isn't even a network marketer himself.

Richard Poe is a journalist who writes about the subject, and in that respect he gives a third party endorsement to the credibility of the profession without having a particular product to sell.

Wave 3 is the perfect introductory book, Wave 4 looks at the impact of new technologies on MLM.

While we're talking about new technologies, and being an internet man myself, I must highlight Ann Sieg's work once again, as she turns conventional network marketing on its head to come up with some completely new ways of doing business to save you running out of prospects ... in fact using Ann's techniques, your prospects come to you.

You can choose to ignore her advice, but I'd recommend that you at least make yourself aware of what she has to say before you devise your own marketing strategies ... it might save you a lot of time and heartache!

The report 'The 7 Great Lies of Network Marketing' is 100% free and is a good place to start without committing yourself to any expenditure.

MLM resources: Free audio

I mentioned the value of podcasts on the MLM training page, but here's a website you need to tuck away in your internet favourites, because it has useful information on virtually all aspects of business and all of it is available as free mp3 downloads with accompanying PDF transcripts.

hardtofindseminars.com is a great, free MLM resource and it's pretty compulsive listening.

The interview quality isn't broadcast standard, but that's not a huge problem, it works perfectly well on a PC or mp3 player and the information is invaluable.

Michael Senoff, the founder, asks sensible and probing questions making his online resources suitable for both newbies and more experienced users.

MLM resources: Three useful websites

It's difficult to know where to start with so many network marketing websites available, so I'm going to boil it down to three useful and essential sites which I'm absolutely sure will be useful in your day-to-day work in MLM.

Firstly, the most important website of them all, the one that belongs to the industry representative, the Direct Selling Association at www.dsa.org.

Not only does the DSA let you know if your proposed business partners are registered with them, they give you access to all sorts of useful information, links and guides.

For instance, from reading the website I can tell you:

# World wide, over 70% of direct sellers are women whose aim is to supplement their family income with an opportunity that is flexible in terms of time and commitment

# For 8 million men and women, direct selling is their principal source of income

# Direct selling is a growing sector of the home shopping market, with annual sales exceeding £2 billion.

Secondly, although it has to be one of the worst designed websites I've seen in a long time, www.mlmlegal.com is a really usefull resource, particularly the free videos, many of which are also available on YouTube.com.

Jeffrey Babener is the expert giving the advice - he knows his stuff and his videos are very useful.

Here's an example with Jeffrey Babener answering a question which most network marketers will have asked at one time or another:

Finally, and I would say this because I'm a techie rather than a network marketer, don't rely on the generic websites provided to you by your company.

Generic websites don't work - period.

They're great for referring customers who already want to buy, so that they can order products from you, but in terms of search engine performance, they're extremely poor.

I'd recommend that you take a look at the Site Build It! ad below before you even start thinking about websites, because it will show you how to build a high performing site (there's proof - 62% of SBI! websites ae in the top 3% of all websites) which will end up bringing prospects to you ... rather than you having to seek them out all the time.

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