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Tradedoubler - affiliate program

Hand shaking affiliate and dollar sign graphicTradedoubler is the first affiliate program that I started using when I began looking at ways to earn extra money on the internet, and I'd have to say that it still remains one of my favourites.

When you start affiliate marketing, you are entering into a business relationship with somebody.

They act as an intermediary between lots of large companies wanting to sell their product and people like you and me who take commissions when we help those large companies to sell those products via our websites and blogs.

There are a number of key elements to make this partnership a happy one and it's one of the best established ways to earn money on the Web:

# Does the affiliate program offer a good selection of high quality companies to partner with and will they complement your website niche?

# Is the company established in the field and does it have a good reputation?

# What are its partnership and payment terms ... and are you happy with them?

# What payment thresholds do they offer, and are you ever likely to reach them with the level of business that you're doing? Some affiliate marketing companies will close your account if you don't do any business for them.

# If you're planning to run multiple websites, can you access them via one simple login or do you have to open a separate account for each site that you operate?

# What's the web interface like? Easy to use or just plain confusing?

# How do they pay? Via Paypal, directly into your bank account, by credit vouchers or cheque? Make sure this suits the set-up of your own home internet business.

Big business supporting small business graphicHow does Tradedoubler rank?

From my personal experience, Tradedoubler is one of the best affiliate programs in terms of ease of use and user friendly interface.

It has a very good range of quality advertisers and shows you how much money your websites have brought in each time you logon.

I've got multiple websites registered within the one account and can easily administrate all of them through that account.

There's plenty of support and guidance offered within the site to help you to make the most of the opportunities on offer and you can contact support quickly and easily without having to jump through lots of hoops.

They're good for people starting out with affiliate marketing because they don't hassle you if you're not making sales ... and in the early days of a website, that's likely to be your situation.

Tradedoubler screen grab

Here are the top 5 things I particularly like about Tradedoubler, but remember that you should run a portfolio of affiliate programs so that you don't become dependent on any one of them.

That way if they go out of business, change their terms in a way that's not acceptable to you or they lose your best-performing partners, your business will survive because it's not built from a pack of cards.

1) Account balance on login ... I get an instant view of how much I've made as soon as I login. I can go deeper into that information and see what's brought in the business, but I like to get my 'top line' information instantly. I also get a snapshot of page impressions, unique users and clicks on first login.

2) Simple verification process ... many affiliate programs will ask you to provide site owner verification this process is simple and straightforward. You just cut and paste a bit of code like <-- Tradedoubler site verification 123456 --> between the <HEAD> and </HEAD> tags in your homepage, verification is instant and you're on your way.

3) Payment methods ... I can set up direct payments to my business account and I'm given clear information about how much will be paid in and when. No cheques, no additional processing, just a simple and direct bank payment.

4) Multiple site listings ... you wouldn't believe how hard some companies make this process, but with Tradedoubler it's a breeze. Simply click 'Register new site' and you enter the URL and categorize your site's content. It's as easy as that, just as it should be.

5) Multiple banner options ... once again, you'd expect this to be one of the most basic parts of a decent affiliate programme, but not all companies make life so easy. For each advertiser, you get an extensive number of banner options and sizes and getting the code for your web page is simple and straightfoward.

Adding a banner ad using Tradedoubler

To show you how simple Tradedoubler is to use, I'm going to illustrate the 3-part process involved in putting the advertising banner below on this page.

Step 1: Go into the list of affiliate programs that you have been accepted for by Tradedoubler and select the advertiser that you wish to use.

In this case I will select Tradedoubler.

You should note that as an affiliate with Tradedoubler, you select partners to advertise, then apply to work in partnership with them.

They must first accept you as a suitable website before you can use their ads, so take note, they may refuse to partner you.

If you run a good and decent website, you generally won't have any problems.

Tradedoubler advertisers screen grab

Step 2: Select which ad size you want to use on your page - in this case I have opted for 468x60 - and click on 'Show code' next to the ad which you wish to display on your web page.

Tradedoubler ad options screen grab

Step 3: Choose whether you want HTML, Javascript or an iFrame advert (options vary, they all do the same thing in different ways), whether you want a pop-up, a pop-under or custom option, then cut and paste the code you've been given into your web page HTML.

Tradedoubler code screen grab

The code automatically includes your unique identifier so that if a sale is made as a result of a customer visiting your website, you take a commission in line with the terms and conditions you signed up to.

Tradedoubler is an excellent starting point for new home internet businesses new to the industry.

It's not the only good quality affiliate partner however, and I'll review more of these elsewhere in the site.



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